Early Detection Saves Lives. Awareness is Power.
Across the world, October is observed as Breast Cancer Awareness Month with a surge of pink taking the forefront in the most spectacular fashion from Pink Wednesdays and/or Fridays to pink-decorated workspaces and Pinktober hashtags aplenty!
However, in all its glory, Pinktober is so much more than a beautiful show of solidarity through a colour that has defined feminism for ages. It is about raising awareness about breast cancer, promoting early detection, and supporting those affected by the disease.